Page

Page Title

1

Toy Industry Assessment May 15, 2017

2

Klosters Trading Corporation

3

Methodology

4

Page Index

5

TOY MARKET

6

Toy Market Seasonality

7

Chinese Toy Export Pricing

8

Growth in China Manufacturing Wages 

9

Overall Toy Fair Assessment

10

U.S. Consumer Confidence Index

11

U.S. Toy Market Outlook 2017

12

NPD Misses a Piece

13

U.S. Toy Market Categories

14

International Outlook 2017

15

IMF Economic Growth Projections

16

Toy Sales International

17

The influence of ToysToLife

18

RETAIL

19

U.S. Toy Retailer Market Shares

20

U.S. Brick and Mortar vs Online Market Shares Toy Space

21

ToysRUs Status

22

ToysRUs Sales Projection

23

Wal-Mart Status

24

Amazon Status

25

Amazon Toy Business

26

Dollar Stores Status

27

Target Status

28

WMT and TGT Toy Space History

29

WMT and TGT Historical Toy Space

30

MOVIES

31

Toys and Movies

32

U.S. Movie Ticket Sales

33

Big Screen Audience

34

Toy Movie Releases 2014 - 2018

35

2017 Action Figure Movies

36

2017 Fashion Doll Movies

37

2017 Preschool Movies

38

2017 Movies

39

MATTEL HASBRO OVERVIEW  

40

 MAT/HAS Toy Market Shares

41

Mattel Gross Margin and
License Exposure

42

Hasbro Gross Margin and
License Exposure

43

MATTEL

44

Mattel Overall Status

45

Mattel Movies 2017

46

Mattel in China

47

Toy Fair 2017

48

Fashion Dolls

49

Fashion Doll Market Shares

50

Best Selling Dolls North America

51

Best Selling Fashion Dolls Europe

52

Best Selling Fashion Dolls AustralAsia, Brazil and S. Africa

53

Fashion Dolls Shelf Space

54

Wheels

55

BoomCo

56

BoomCo Shelf Space

57

Mattel Action Figures

58

Mattel Action Figure Shelf Space

59

Boy/Girl Sales Projection 2/2017 and Year 2017

60

Fisher Price

61

Mattel U.S. Market Share
Preschool 0 – 2 years

62

Mattel U.S. Market Share
Preschool 2 - 5 years

        63

American Girl

64

Mega

        65

Construction Toys U.S.
Shelf Space Status

        66

Mattel Sales Projection 2nd Q 2017 and Full Year 2017

67

HASBRO

68

Hasbro Overall Status

69

Hasbro Movies 2017

70

Toy Fair 2017

71

Hasbro Boy Category  Status

72

Best Selling Action Figures North America

73

Best Selling Action Figures Europe

74

Best Selling Action Figures AustralAsia, Brazil and S. Africa

75

Hasbro Action Figures U.S. Shelf Space Status

76

Boy Sales Projection 2/2017 and Year 2017

77

Boy Category Projection 2/2017 and Year 2017

78

Hasbro Girl Category  Status

79

Girl Sales Projection 2/2017 and Year 2017

80

Girl Category Projection 2/2017 and Year 2017

81

Hasbro Preschool  Status

82

Preschool Sales Projection 2/2017 and Year 2017

83

Preschool Category Projection 2/2017 and Year 2017

84

Games and Puzzles Worldwide

85

Hasbro Games and Puzzles Status

86

Hasbro’s Board Games Ranking – North America

87

Hasbro’s Board Games Ranking – Europe

88

Hasbro’s Board Game Ranking AustralAsia, Brazil and S. Africa

89

Hasbro Sales Projection 2nd Q 2017 and Full Year 2017

90

Total Category Projection 2/2017 and Year 2017

91

VTECH/LEAPFROG

92

Learning Space Overall Status

93

Learning Market Shares U.S.

94

Toy Fair 2017

95

Competitive Environment

96

Top Selling Learning Products North America

97

Top Selling Learning Products Europe

98

Top Selling Learning Products AustralAsia, Brazil and S.Africa

99

ELP Shelfspace

100

Shelf Space by Category

101

Vtech/LF Sales 2014 to 2018  in US$ Million

102

JAKKS PACIFIC

103

Jakks Pacific Overall Status

104

Jakks’ Movies 2017

105

Toy Fair 2017

106

Toys

107

Disguise

108

Jakks Sales Projection 2nd Q 2017 and Full Year 2017

109

TOYS TO LIFE

110

The Category after Infinity

111

Toys To Life Shelf Space Status

112

Toys To Life Retailer Commitment

113

Toys To Life Shelf Space History

114

Toys To Life U.S. Market Shares

115

Toys To Life Worldwide Sales

116

SPIN MASTER

117

Spin Master Overall Status

118

Toy Fair 2017

119

Hatchimals

120

Other new Products

121

Spin Master Sales Projection 2nd Q 2017 and Full Year 2017